MMS messages allow all forms of media content, while text messages only support text. Even the most basic messaging plan allows you to send images, videos, GIFs, and vCards with total ease. If you want to send an MMS to all your customers, all you need is SMS software and a database of customers and leads. You can send your MMS with a click of the mouse to reach all your customers and potential customers. It can be sent to any type of mobile phone, be it a smartphone or a phone with basic features.
When she’s not writing, Emily enjoys tacos, running, and drinking orange wine. MMS communications leverage these capabilities to increase revenue by increasing sales to customers with unique offers, special services, and more. Recognizable MMS apps are already used by millions of people in the form of useful services, such as providing a boarding pass for more efficient check-in at the airport. Financial institutions also provide useful uses by providing bank statements and security alerts. In addition, important emergency alerts can be sent via MMS, alerting users to dangerous weather or traffic.
Did you know that customers open 90% of their messages in 90 seconds? Younger generations prefer to interact with brands through their mobile Customer Retention device, which is always nearby. With 390% higher than email channels and instant delivery, you can be sure customers will see you.
Also, when a consumer sees a text from a short code, they immediately know it’s from a company that’s trying to contact them. While having a long code mimics the experience of texting with someone else on a mobile device, people don’t really mind receiving short-code messages. Listrak’s mobile marketing platform allows you to segment specific audiences to create highly personalized messages while coordinating text messages with your email, paid social media, and other channels.
It allows advertisers to purchase ads that include delivery via text messaging, MMS, and mobile websites through the platform. Today, almost all telecommunications companies can send MMS messages for marketing purposes, either as an open or closed service. At TopRight, we believe that more and more businesses will increasingly reach their target audience with a text message rather than opting for a phone call or email. Text messages have a higher open rate and most people prefer them because of their higher use of mobile devices and want brands to know them where they are in their lives. Text messaging is a cost-effective way for businesses to deliver information to customers. Sending an SMS to a customer doesn’t cost much, even when you’re sending it to many customers; it’s still pocket-friendly.